Friday, September 17, 2010

FASHION CONVERGES ON STOCKTON!


Have you always wanted to work in fashion? Here is an opportunity to meet some impressive insiders from the fashion industry. Fashion is converging on Stockton for an amazing event and a once-in-a-lifetime opportunity!

On Thursday, September 30th from 5:00-7:00 pm in Danner Hall on the San Joaquin Delta College Campus, four fashion leaders will be presenting their perspectives on the industry, offering advice on getting your foot in the door, sharing insiders' myths about the fashion business and the "real" world of fashion.

"We really want to give access to the fashion industry to Stockton. While Stockton isn't a fashion center, there's no reason we can't create amazing fashion events right here," said Leslie Asfour, Fashion Program Director at Delta College, who, last year, also brought and exclusive showing of the movie, Valentino, the Last Emperor to Stockton, as well as the film producer who held an a Q & A with the audience. She's worked hard to change the fashion landscape of Stockton by using her extensive industry connections to expose, not only her students, but the community to the exciting things going on in the industry. While the students benefit from her trips to San Francisco, Paris and London, they get the most from meeting one-on-one with people who are in the business doing amazing things.

This is the second year that the Fashion Program at San Joaquin Delta College has presented this event. Last year’s event was a standing-room only success. “We were really experimenting with the format and event and had no idea how it would be received,” commented Asfour. “We quickly found out that we had a gold-mine of a format and there was a demand for fashion events in Stockton. Bringing such notables in the industry was a real treat for the community.”

Last year's panel included professionals from many facets of the industry, from styling to modeling to retailing. The insiders shared ideas, thoughts, directions, myths, insider knowledge to a fast track success, and the audience had a lot of fun while learning about the industry from the inside!

While last year’s panel was impressive, this year’s is a “powerhouse.” Bringing industry insiders from New York, Los Angeles, San Francisco and Sacramento, this year's event will be a dynamic and rare opportunity for those who attend. The Fashion Program is presenting the best of the best in the fashion industry to the audience and bringing some impressive names in the business to Stockton!

This year's panel includes:

MICHAEL PALLADINO:

Michael Palladino has been in the fashion business for over thirty years and is now an Adjunct Professor at both LIM College in NYC and CUNY Kingsborough in Brooklyn.

Michael draws on his extensive background that includes Macy’s, Filene’s Basement, Lord and Taylor, Furrari Furs and his recent post at Henri Bendel as the Director of Client and Studio Services which he held for almost 18 years. It was at Henri Bendel that Michael cultivated a private international clientele and also began working with celebrities and costume designers on wardrobe selections. Some of his clients included Queen Noor of Jordan, Rudy Giuliani, Paula Abdul, Paris Hilton, as well as costume designers Patricia Field and Eric Daman. While at Bendel Michael also did fashion segments on The View, Entertainment Tonight, Sally Jesse Raphael and Access Hollywood. Michael has also been quoted in various publication and newspapers and labeled the “Guru of Fashion”.

He is also on the board of directors of the LIM Fashion Education Foundation and Safe Horizon.

UDUAK ODUOK:

With a passion for law and fashion, extensive experience as a trial lawyer litigating a wide variety of issues in both civil and criminal law; and almost two decades of first hand knowledge and experiences that are as diverse as they are deep in the fashion and entertainment industries (model, journalist, publisher), Uduak Oduok is an attorney who “gets it” when it comes to resolving legal issues for the fashion and entertainment industries.

She has counseled a range of clients from musicians, models, actors and actresses to designers on numerous areas of the law including contracts, business law, fashion and entertainment law, copyright, trademark and intellectual property law.
Uduak earned her B.A. in Speech Communications, with honors, from San Jose State University, with a minor in philosophy. She attended both Georgetown and UC Hastings School of law, obtaining her Juris Doctorate (J.D.) in 2001 from UC Hastings College of the Law. She is also the founder and publisher of Ladybrille Magazine, the first ever publication focused on bringing African fashion and entertainment to the Western masses, Ladybrille. In 2008, her effort was recognized with a feature in the prestigious American Bar Journal. Recently (2010) Uduak was nominated for the Africa Fashion International Africa Fashion Awards for her, “Outstanding Contribution to Fashion Communications.”

She hopes to impart basic fashion and business law principles to Delta College Students to guide them as they prepare to enter the competitive fashion industry.

JENI ELIZABETH:

Celebrity and TV Fashion Stylist, Jeni Elizabeth is based in Los Angeles, California and has trained under some of Hollywood’s best. With over 7 years of experience, her styling can be seen on such stars as Carrie Underwood, Lindsey Lohan, Paris Hilton and Marissa Jaret Winokur. Jeni’s work is everywhere from fashion look books, music videos, and celebrity editorials, to some of the hottest Network Reality Television Shows. Along with these projects, she also enjoys styling her private clients for all occasions.

With an education from FIT in Fashion Merchandising, Marketing and Design, Jeni went on to work at New York’s legendary Boutique, Henri Bendel, where she ran the women’s department for three years. It was there that she met Michael Palladino, the man that would influence her to become one of Hollywood’s best and hardest working stylists in the industry.

Jeni is quickly becoming the “Must Have” in everyone’s fashionable closet before an event. Her fun and crazy personality make her a delight to work with and an instant favorite amongst all her clients. Her passion and devotion are immediately evident and inspire everyone around her. Jeni’s love for her craft gives her the ability to make anyone feel absolutely amazing about themselves after just ten minutes with her.

BILLY HUTCHINSON:

Billy is currently the Assistant Manager of Gump’s in San Francisco.

Billy is also a master Calligrapher/Stationer. He designs elegant stationery, invitations, menu cards and all stationery needs with his own calligraphy for private clients, as well as retail establishments such as Gump’s, ABC in New York, Soolip Paperie and Press in Hollywood, Bloomers and Nest in San Francisco, and Wish List in Stockton. His stationery and calligraphy has been featured in InStyle Weddings, Elegant Bride, 7x7, Surface, and Better Homes and Gardens Magazines, as well a the local San Joaquin Lifestyle Magazine. His clients include fashion designers, celebrities and the elite clients who plan exquisite and elegant events, such as weddings, birthdays, anniversaries and parties for all occasions. He designs invitations, menu cards, place cards, stationary and a variety of interesting fine paper goods.

Billy is a former Delta College Fashion student. Prior to Gump’s, Billy worked as production and design assistant for Slips of San Francisco, and as a manager for Aria Antiques, while also working as a freelance stylists/photo assistant. He spent time in interior design working for the exclusive fine linens and home decor company in their San Francisco location. His experience in fine retailing has allowed for his elegant creativity to become more polished and known.


Attendees at the event will be entertained, inspired and romanced by the personalities of the panel. This year will be even more enlightening, entertaining and insightful!

For pictures and information from last year's event, please visit http://www.deltacollege.edu/div/finearts/fashion/MEETTHEFASHIONINDUSTRYINSIDERS.htm.

For maps, directions, and parking information, visit www.deltacollege.edu

The event is FREE and OPEN TO THE PUBLIC!

For additional information, contact Leslie Asfour, Fashion Program Director, San Joaquin Delta College, 209.954.5573, lasfour@deltacollege.edu

Tuesday, August 24, 2010

FASHION PROFILE MAGAZINE


Check out the latest edition of the Fashion Profile Magazine. Info on trends, fashion shows, careers, news....

suu.com/fashionpages/docs/fashion_profile_magazine_2009-2011

Friday, April 2, 2010

Fashion Business Style Branding

Fashion Business Style Branding

High Minded

With the new year comes a new state of luxury
By Jennifer Brough
March 31, 2010

Is this what it means to be in recovery? Are we in the throes of a major paradigm shift that will affect the way we spend for the next decade? Or are we slyly awaiting a return to a perceived norm and, in essence, the “ok” to return to our bad behaviors?

This year would have the makings of a fascinating study in consumer behavior if we weren’t all playing a starring role in these more realistic times. Only a few years ago, we aspired to living well beyond our means and not really caring so much how our behavior affected our own lives, let alone the country’s outlook.


NEW WORLD ORDER

It didn’t take long, however, to wake up to the new world order. Living with dour statistics sobers a nation quickly: foreclosures, unemployment rates, lack of consumer confidence and credit card debt included. In comparison, what was defined as the luxury market had been somewhat insulated through 2008. But 2009 and beyond has been a different story, one of redefining how we view this targeted population.

Opportunity does exist with the true luxury consumer. It’s simply a matter of recognizing that the pool of luxury consumers has diminished—or, some might argue, was overinflated from the beginning. Generally, statistics suggest that 20 percent of U.S. households have incomes of at least $100,000. According to a January 2010 Forbes.com blog post, there are currently 225,000 Americans worth more than $10 million. If they represent the true luxury consumer, then we are looking at approximately 0.01 percent of the population.

A different mindset exists for each. First, the Earnest Affluents—or that 0.01 percent of the population—appreciate true luxury and can afford it, albeit more discriminately these days. For them, excess is out and stealthy spending is in. Carrying a brand-emblazoned shopping bag is no longer the epitome of status. Quality is. Yes, they will continue to spend money, but decisions are made with more consideration and they look to marketers and manufacturers to answer the question, “Why should I spend?”

The second group, the Offluents, are made up of that 20 percent of the population who exhausted themselves by trying to keep up with the authentic luxury lifestyle. Their new mindset involves the internal need-versus-desire debate. If the answer to the question, “Do I need it?” is “no,” likely the item will return to its shelf or remain on a wish list. As a result, frugality is in. Instead of consumers feeling self-conscious about their new shopping habits, bargaining, coupon clipping and consignment shopping have become bragging points. In addition, the values of the Greatest Generation, or those born prior to 1946, are now prized: discipline when it comes to finances and saving for retirement.


TALK THE TALK

The word “luxury” has been used to define many things. As we know, it’s been overextended. What’s in and out for brand-speak?

Out In
Luxury Authenticity
Decadent Discretion
Exquisite Quality
Lavish Sensitive
Extravagance Dependable
Glamour Exclusive
Flash Subtle

True luxury brands have remained above the fray, as their brand messaging and company legacy still hold appeal for the wealthiest percentage of the population. Those who have embraced the new vocabulary also find themselves in a good position as tenets like authenticity, quality and dependability are valued. In the future, luxury goods will be marketed to the Earnest Affluents exclusively, or those who can afford the investment.


SMALL, SMART & HANDSOME

Even design trends have followed suit, with smaller, smarter and handsome homes becoming more enticing for both the Earnest Affluents, as well as the Offluents. While less is needed to fill these more petite homes, the quality of goods has not been lowered. These well-appointed spaces equal singularly chic environments—meaning money saved on energy, for example, may be redistributed elsewhere in the home. Form, function and detail are paramount, along with thoughtful customization to utilize every inch smartly.

Finally, we ask ourselves if we did indeed learn our lesson. Industry experts encourage authentic luxury brands to step up and embrace what has made them special: substance over style and quality over consumption. The angst in consumers’ desire to find balance continues, however, as a new attitude toward the elusive business of being happy evolves. As a nation, we sometimes embrace change slowly, which is why some question whether our frugality is a short-term fix or a long-term attitude.


— Jennifer Brough is a trend tracker at White Good & Co.

Tuesday, February 16, 2010

CELEBS AS FASHION DESIGNERS?


Recently, WWD reported news that Madonna may be designing her own clothing line. Other celebs who have claimed to be designers include Nicole Ritchie, Sarah Jessica Parker, Paris Hilton, Jessica Simpson, JLo, Elizabeth Hurley, Reba McIntyre, and just today, Kim Kardasian showed her line for Bebe at Fashion week in NYC. Sheree from The Real Housewives of Atlanta staged her She by Sheree show at New York Fashion Week last season.

Bebe/Kardashian line is collaboration of designs by the three sisters Kim, Khloe, and Kourtney Kardashian.

As NY Mag states, "with more and more celebrities and fauxlebrities designing clothing lines, and with more and more people taking them seriously, we can only expect the sham shows to proliferate."
According to InStyle online, "'We wanted to show us being voluptuous, sexy women. We took a little from each of our personal styles,' Kardashian (in a hooded leather corset dress from the collection) said of the inspiration."

Does the celebrity status as "designer" lessen or tarnish the reputation of the designer in the fashion industry, who spends years in school or interning to learn the design process, ultimately possessing the skills necessary? Or are we so enamored by the celebrity that we validate them as designers?

There was a time when an unknown like Ralph Lauren could claim to be a designer, although knowing nothing of garment construction. But, the competitiveness of the industry sent thousands into fashion schools to learn and perfect their talents. Each year, thousands of designers fail, leaving the select few who have been deemed worthy of patronage.

The celebrity has taken over the job of cover model for most major magazines, reducing the need for paying high fees to the models, instead, they are paid to the celeb. So, if the celebrity is taking over the "role" of designer (only in name, as celebs really don't design, they have product designers who create for them under licensed contracts with big name manufacturers), what is left for the real designers and aspiring designers?

Can the fashion industry sustain this? Is this really good for "fashion?"


Monday, February 15, 2010

Women's Fall 2010 Inspirations - Fashion and Design News and Trends - WWD.com


Women's Fall 2010 Inspirations - Fashion and Design News and Trends - WWD.com

An eclectic mix of inspirations influence the design collections for women's wear designers for FALL 2010.

From old Hollywood glamour to the modern sixties, designers reveal what inspired their collections.

NEWS:
According to today's WWD, Madonna is negotiating a contemporary women's collection with a group of licensees that would be sold exclusively by Macy's. The collections will include apparel, accessories, intimate apparel and footwear, under potential labels like Material Girl for the apparel collections and Truth or Dare for the lingerie and intimates.

Blogging Project Runway ~: Finale Collection - Seth Aaron Henderson


Blogging Project Runway ~: Finale Collection - Seth Aaron Henderson

Seth's collection--- a little McQueen influence?

Blogging Project Runway ~: Finale Collection - Mila Hermanovski


Blogging Project Runway ~: Finale Collection - Mila Hermanovski

See Mila's collection

Blogging Project Runway ~: Finale Collection - Jonathan Peters


Blogging Project Runway ~: Finale Collection - Jonathan Peters

See Jonathan's collection

Blogging Project Runway ~: Finale Collection - Jesse LeNoir


Blogging Project Runway ~: Finale Collection - Jesse LeNoir

See Jesse's entire collection

Blogging Project Runway ~: Finale Collection - Janeane Marie Ceccanti


Blogging Project Runway ~: Finale Collection - Janeane Marie Ceccanti

See Jeneane Marie's entire collection

Blogging Project Runway ~: Finale Collection - Emilio Sosa


Blogging Project Runway ~: Finale Collection - Emilio Sosa

See Emilio's entire collection

Blogging Project Runway ~: Finale Collection - Ben Chmura


Blogging Project Runway ~: Finale Collection - Ben Chmura

See Ben's entire collection

Blogging Project Runway ~: Finale Collection - Amy Sarabi


Blogging Project Runway ~: Finale Collection - Amy Sarabi
See Amy's entire collection

Blogging Project Runway ~: Finale Collection - Jay Nicolas Sario


Blogging Project Runway ~: Finale Collection - Jay Nicolas Sario

See Jay's entire collection

Blogging Project Runway - The Original Project Runway Fan Blog: Season 7 Finale Collections

Blogging Project Runway - The Original Project Runway Fan Blog: Season 7 Finale Collections

Season 7 Finale Collections

10 Project Runway Season 7 designers showed their 10-piece collections at Mercedes-Benz Fashion Week on Friday, February 12 at Bryant Park.

Project Runway Store - HP Brand Boutique









Project Runway Store - HP Brand Boutique

Enter to win an HP Notebook!

Alexander McQueen, A True Master - Fashion and Design News and Trends - WWD.com


Alexander McQueen, A True Master - Fashion and Design News and Trends - WWD.com

http://www.wwd.com/fashion-news/alexander-mcqueen-has-committed-suicide-2455960?src=nl/newsAlert/20100211

Donna Karan RTW Fall 2010 - WWD.com


Donna Karan RTW Fall 2010 - WWD.com